Turkeys are smart, sensitive and curious birds. Sadly, nearly 300 million are slaughtered each year.
McDonald’s Announces Meatless “McPlant” Line
Following pressure from Animal Outlook with support from other animal advocacy groups, McDonald’s announced that it is developing a line of plant-based meat called “McPlant.” Despite previous trials of Beyond Meat in some Canada locations, McDonald’s will make this new line in-house. McPlant could consist of plant-based burgers and nuggets. The global chain has offered plant-based products in other markets. …
USDA: Fine Superior Farms for Botched Animal Handling at Slaughterhouse
Animal Outlook pens a letter to the USDA requesting that the agency fine Superior Farms for violating a 2019 consent decree.
Speechless & Shocked: Animal Outlook’s Investigator Response to Injustice to Cows
When I worked at Martin Farms as an undercover investigator for Animal Outlook, witnessing gentle mother cows being beaten and abused, I told myself over and over: I can do this. I can bear witness; it will all be worth it in the end. It will all be worth it because their stories would be told to thousands of people, …
Animal Outlook and Other Animal Protection Groups Sue USDA over Slaughter of Sick, Injured Pigs
Animal Outlook, alongside six other animal protection groups, sued Secretary of Agriculture Sonny Perdue and the U.S. Department of Agriculture (USDA) today for failing to protect pigs who are too sick or injured to walk at slaughterhouses, posing serious risks to animals and food safety. The lawsuit, filed in federal court in Rochester, New York, challenges the USDA’s failure to …
McDonald’s Canada Testing Beyond Meat Burger
McDonald’s now offers a P.L.T. (plant, lettuce, tomato) Beyond Meat burger in select Canada locations. This progress comes following mounting pressure on the fast food giant to catch up with competitors, including hundreds of comments from Animal Outlook supporters and popular petitions like this one. Though McDonald’s has previously tested vegan options in markets like Germany and the UK, the …
Activists Flock to Alexandria for McDonald’s Demonstration
Following the Animal Rights National Conference, this past weekend over 140 activists flocked to McDonald’s in Alexandria, Virginia, to protest the terrible treatment of birds in the burger chain’s chicken supply line. The demonstration was part of a coalition effort led by The Humane League, Compassion Over Killing, Animal Equality, and Mercy For Animals to encourage the fast food giant …
Video: Singing Chicken’s Telegram Ruffles Feathers at McDonald’s HQ
Singing chicken pays a visit to McDonald’s headquarters with an important message We sent a singing chicken to McDonald’s headquarters in Chicago to deliver a telegram message to the fast food giant on behalf of the hundreds of millions of birds suffering in its supply chain. In the telegram, our costumed vocalist sings: “Chickens require a number of things: First, …
McDonald’s Cruelty Highlighted in Times Square Ad
McDonald’s Cruelty Highlighted in Times Square Ad A powerful new video ad in Times Square is shining the spotlight on McDonald’s cruelty, reaching millions of New Yorkers and tourists alike. This weekend, Animal Outlook along with Animal Equality, The Humane League, World Animal Protection, Mercy For Animals and Compassion in World Farming took out a digital billboard exposing the unconscionable …
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