For almost two decades, Animal Outlook has gone undercover in factory farms and slaughterhouses to share the shocking truth of these industries.
Animal Outlook and Other Animal Protection Groups Sue USDA over Slaughter of Sick, Injured Pigs
Animal Outlook, alongside six other animal protection groups, sued Secretary of Agriculture Sonny Perdue and the U.S. Department of Agriculture (USDA) today for failing to protect pigs who are too sick or injured to walk at slaughterhouses, posing serious risks to animals and food safety. The lawsuit, filed in federal court in Rochester, New York, challenges the USDA’s failure to …
VICTORY: Starbucks Confirms Plant-Based Breakfast Patty
OCTOBER, 2020 UPDATE: Starbucks begins testing an ALL-VEGAN breakfast sandwich in one location outside of Seattle Tell Starbucks you can’t wait for a nationwide rollout with a quick tweet in appreciation today. Just days after hinting at exploring vegan protein, Starbucks has confirmed it will offer a vegan breakfast patty on its U.S. and Canada menus this year. In today’s …
Starbucks Finally Exploring Vegan Breakfast Meats
After years of campaigning by Jane Velez-Mitchell and Animal Outlook, Starbucks may finally catch up with the demand for vegan food by offering a meaty vegan breakfast item.
“Bad Ass Vegan” John Lewis Tells BOCA: Ditch Dairy
In celebration of National Hamburger Day, fitness expert and influencer John Lewis, also known as Bad Ass Vegan, is teaming up with Animal Outlook to kick dairy out of BOCA’s burgers for good. BOCA is already moving the brand in the right direction: Since the start of Animal Outlook’s campaign, and thanks to the nearly 50,000 of you who have …
Plant-Based Sales Outpacing Other Food & Beverages
New market research by Nielsen finds that 39 percent of Americans are “actively trying to eat more plant-based foods,” and last year these veg products made up nearly 20 percent of the money U.S. consumers spent on foods and beverages last year. Leading the way are dairy-free foods, especially cheese and yogurt whose markets grew by 45 percent and 31 …
Animals Are Not A Health Food!
This month the International Food Information Council Foundation (IFIC) published a survey on American dieting habits and the results made something clear: Americans want to get in control of their health, but have they been misled? Instead of opting for a plant-based diet, consumers are running away from carbohydrates in search of more protein. Diet regimens like Paleo, Keto and …
Biggest VegWeek Ever: More than 9K People Take the VegPledge
VegWeek 2018 has been a sweet and savory success, inspiring more people than ever — a record-breaking 9,300 VegPledgers — to explore the flavorful and fun world of plant-based eating for at least seven days! Thanks to our nearly 600 recruiters who empowered friends and family to take the VegPledge, compassionate celebrity Endorsers, our incredible Sponsors and Partners, a bright …
VegWeek Kicks Off Today, with Celebrities like Alicia Silverstone Inspiring Thousands to Take the VegPledge
VegWeek 2018 is now officially underway — and the 7-Day VegPledge Challenge is on! More than 8,000 people including pro-plant celebrities, athletes, and other world-changers are exploring and enjoying the many flavors and fun of plant-based eating from April 16-22. VegWeek’s message is simple yet impactful: Together, we can change the world one week at a time! Hosted by Compassion …