Bravo Packing

PRESS RELEASE: Owner of Slaughterhouse Pleads Guilty Following Undercover Investigation

leggAnimals, Investigations, News Leave a Comment

Investigation That Led to Charges Showed Horrific Violence CARNEY’S POINT, NJ–(December 19, 2022)– Joseph Merola, the owner of Bravo Packing, Inc., which slaughters cows and horses for animal feed, and has operated for over 60 years (no affiliation with Bravo Pet Foods), has pleaded guilty to a criminal charge stemming from video footage captured by an undercover investigator with the …

Bravo Packing: The Dirty Business of Pet Food Slaughterhouses

leggblog, Investigations 3 Comments

Bravo Packing’s years of flouting food safety laws just caught up with it and the slaughterhouse’s latest legal troubles are in part due to laboratory testing Animal Outlook conducted on the company’s raw dog food in late 2020. Bravo Packing (not Bravo Pet Foods), a family-owned slaughterhouse in southern New Jersey that slaughters cows for dog food and horses for …

dairy

What The Dairy Narrative Is Missing: Lessons Learned From Years Of Investigations In Our Movement

Cheryl LeahyAnimals, Cheryl Leahy, Investigations 1 Comment

There has been an uptick in public interest in switching to what used to be called “dairy alternatives,” language that still implicitly places the vegan options in the outsider position and puts cow’s milk in the dominant frame. Now, people refer to non-dairy milk products as “plant milks,” bringing them right to the center of the table –quite literally— and …

dairy

Dairy: The Life of a Cow, From Birth to Slaughter

jennyAnimals, Investigations 10 Comments

Real-life undercover footage of the dairy industry shows the truth about animal agriculture Animal Outlook’s new video takes viewers on an intimate journey through the life of a farmed animal in the dairy industry from birth to slaughter, using real-life original footage from its undercover investigations. In this video — the first in what Animal Outlook will release as a series …

Cheryl Leahy

Celebrating 15 Years of Dedication and Compassion

jennyAnimals, Campaigns, Investigations, Veg Eating Leave a Comment

Saturday, August 28 marks the 15th anniversary of Animal Outlook’s Executive Director Cheryl Leahy. We want to say thank you and congratulations to her for years of tireless work to make the world a better place for farmed animals.  Cheryl joined Animal Outlook in 2006 as general counsel, using her legal expertise to stand up for animals in the courts. …

humanewashing

When A Fight Over Language Is Actually About The Right To Know The Truth

Cheryl LeahyAnimals, Cheryl Leahy, Investigations, Legal Advocacy, Veg Eating 12 Comments

You may have noticed more debate recently about the issue of humanewashing, which is the meat, dairy and egg industries’ practice of telling consumers through advertising, on packaging and elsewhere with claims and imagery, that the animals were treated well. To put a finer point on it, these messages are intended to deceive consumers into believing that the products they …

legal

Four Meaningful Legal Victories For Farmed Animals

Will LowreyAnimals, Investigations, Legal Advocacy 9 Comments

July 28, 2021 update:  On July 28, 2021, Animal Outlook and our coalition partners achieved another courtroom victory for farmed animals. The United States Court of Appeals for the Ninth Circuit rejected another challenge from the meat industry to California’s Proposition 12, a law that bans the intensive confinement of egg-laying hens, mother pigs and calves used for veal. In …

aquaculture

Muddying the Waters: Aquaculture’s Plague on Welfare, Environment & Health

jennyAnimals, Investigations, Outreach, Veg Eating 1 Comment

Aquaculture is a rapidly growing form of food production, but that’s not a good thing for animals, the environment or consumers. Aquaculture involves the farming of aquatic animal and plant species. In 2016, global aquaculture raised roughly 110.2 million metric tons of fish for food. As a grim testament to the magnitude of animals slaughtered in industrial aquaculture, the United …