Animal Outlook Privacy Policy

Last updated: May 12, 2026

Animal Outlook is committed to protecting your privacy. This Privacy Policy explains how Animal Outlook collects, uses, discloses, retains, and protects information when you interact with our website, campaigns, donation pages, petitions, forms, text messaging programs, email communications, events, social media pages, and other services that link to or reference this Privacy Policy.

For purposes of this Privacy Policy, “Animal Outlook,” “we,” “us,” and “our” mean Animal Outlook and service providers acting on our behalf.

If you have questions about this Privacy Policy or our privacy practices, you may contact us at:

Animal Outlook
Email: info@animaloutlook.org
Website: animaloutlook.org

1. Scope of this Privacy Policy

This Privacy Policy applies to information we collect through:

  • Our website, animaloutlook.org, and related pages or subdomains;
  • Online forms, petitions, surveys, advocacy campaigns, donation pages, volunteer forms, and event registrations;
  • Email, SMS/text messaging, and other communications with you;
  • Social media pages or advertisements that link to this Privacy Policy; and
  • Other interactions you have with Animal Outlook that reference this Privacy Policy.

This Privacy Policy does not apply to third-party websites, platforms, payment processors, social media networks, or services that we do not control. Those third parties may have their own privacy policies and practices.

2. Information We Collect

We may collect the following categories of information, depending on how you interact with us.

2.1 Information You Provide Directly

We may collect information you provide directly, including:

Contact information, such as your name, email address, mobile phone number, mailing address, city, state, ZIP code, or country.

Donation and transaction information, such as donation amount, donation history, billing address, transaction date, and limited payment-related information. We do not intentionally store full credit card numbers on our own servers.

Advocacy and campaign information, such as petitions you sign, surveys you complete, campaigns you support, legislators or agencies you contact through our tools, and preferences or interests you provide.

Communications information, such as messages you send to us, inquiries submitted through contact forms, email correspondence, and responses to surveys or campaigns.

Event and volunteer information, such as registrations, RSVPs, volunteer interests, availability, organization affiliation, and related details.

Content you submit, such as stories, testimonials, comments, photos, videos, or other materials you choose to provide.

2.2 SMS/Text Messaging Information

If you opt in to receive text messages from Animal Outlook, we may collect and use:

  • Your mobile phone number;
  • Your SMS consent status;
  • The date, time, source, and method of your opt-in;
  • Message delivery information;
  • Message interaction information;
  • HELP, STOP, or other responses you send to us;
  • Opt-out or consent-revocation records; and
  • Related records necessary to administer our text messaging program and comply with legal obligations.

We use this information to send text messages you requested or agreed to receive, administer our SMS program, honor opt-out requests, maintain compliance records, troubleshoot delivery issues, and improve our communications.

Mobile opt-in data and SMS consent information will not be sold or shared with third parties or affiliates for their own marketing or promotional purposes. Text messaging originator opt-in data and consent will not be shared with third parties, except with service providers that help Animal Outlook provide the SMS program and are not permitted to use that information for their own marketing or promotional purposes.

2.3 Information Collected Automatically

When you use our website or digital services, we and our service providers may automatically collect information such as:

  • IP address;
  • Browser type and version;
  • Device type and operating system;
  • Pages visited;
  • Links clicked;
  • Referring website or campaign source;
  • Date and time of visits;
  • Approximate location derived from IP address;
  • Cookies, pixels, tags, or similar identifiers; and
  • Usage, analytics, and diagnostic information.

We may use cookies, pixels, tags, and similar technologies to operate and secure the website, remember preferences, analyze traffic, measure campaign effectiveness, improve our content, and understand how visitors use our services.

You can control cookies through your browser settings. Disabling cookies may affect some website features.

2.4 Information from Third Parties

We may receive information from third parties, such as:

  • Donation platforms;
  • Payment processors;
  • Email and SMS vendors;
  • Event registration platforms;
  • Advocacy, petition, or campaign platforms;
  • Social media platforms, if you interact with us through those platforms;
  • Publicly available sources; and
  • Other partners or vendors that support our mission and operations.

The information we receive depends on your interactions with those third parties, your privacy settings, and those third parties’ own privacy practices.

3. How We Use Information

We may use information for the following purposes.

3.1 To Provide and Operate Our Services

We use information to operate our website, process forms, administer petitions and campaigns, register event participants, manage volunteer opportunities, process requests, and provide information or services you request.

3.2 To Communicate With You

We use information to respond to inquiries, send newsletters, provide organization updates, send advocacy alerts, invite you to events, provide opportunities to support our work, and communicate about donations, transactions, or campaign participation.

Where required, we will obtain your consent before sending certain communications, including certain SMS/text messages.

3.3 To Administer SMS/Text Messaging Programs

If you opt in to receive text messages, Animal Outlook may send recurring automated text messages, including organization updates, calls to action, surveys, petitions, ways to get involved, advocacy opportunities, campaign updates, time-sensitive advocacy alerts, event or volunteer opportunities, and donation solicitations.

Consent to receive text messages is not required as a condition of donating, purchasing, receiving services, participating in campaigns, or otherwise interacting with Animal Outlook.

Message frequency varies and will typically range from approximately one to three messages per month, though additional messages may be sent for urgent advocacy matters, active campaigns, time-sensitive updates, or other mission-related communications.

Message and data rates may apply. You may opt out of text messages at any time by replying STOP to any message from Animal Outlook. You may request help by replying HELP or contacting us at info@animaloutlook.org.

Animal Outlook will also honor SMS opt-out and consent-revocation requests made by any reasonable method, as required by law. The FCC’s 2024 revocation order provides that revocation may be made in any reasonable manner and must be honored within a reasonable period not to exceed 10 business days.

3.4 To Process Donations and Transactions

We use information to process donations, send donation receipts, maintain donor records, respond to donor inquiries, prevent fraud, and comply with legal, accounting, and tax obligations.

3.5 To Improve Our Website, Campaigns, and Outreach

We may use information to analyze trends, measure campaign performance, improve website functionality, personalize content, develop new campaigns, and better understand how supporters interact with our work.

3.6 For Security, Fraud Prevention, and Legal Compliance

We may use information to protect our systems, prevent misuse, detect fraud, enforce our terms and policies, comply with legal obligations, respond to lawful requests, and protect the rights, safety, and property of Animal Outlook, our supporters, and others.

4. How We Disclose Information

Animal Outlook does not sell your personal information. Animal Outlook also does not share your personal information with third parties or affiliates for their own marketing or promotional purposes.

We may disclose information in the following circumstances.

4.1 Service Providers and Vendors

We may disclose information to service providers and vendors that perform services for us, such as:

  • Website hosting and IT support;
  • Email delivery;
  • SMS/text messaging delivery;
  • Donation processing;
  • Payment processing;
  • Data analytics;
  • Advocacy and petition platforms;
  • Event registration tools;
  • Fraud prevention;
  • Accounting, legal, or compliance support; and
  • Database management.

These service providers may use information only as necessary to provide services to Animal Outlook or as otherwise permitted by law or contract. SMS service providers may process mobile numbers, consent records, message delivery data, HELP/STOP responses, and related SMS program information solely to help us operate the SMS program.

4.2 Payment Processors

If you make a donation or payment, payment information may be processed by third-party payment processors. We do not control all aspects of those processors’ privacy or security practices, and we encourage you to review their privacy policies.

4.3 Advocacy Campaign Recipients

If you choose to participate in an advocacy action, such as signing a petition or submitting a message to a company, government agency, legislator, or other campaign target, we may share the information necessary to submit or deliver that action.

For example, your name, contact information, location, organization affiliation, or message content may be shared with the intended recipient of the advocacy action when you choose to participate.

4.4 With Your Consent or Direction

We may disclose information when you consent to or direct the disclosure, including when you submit information through a campaign, petition, event registration, partner form, or other feature that identifies a recipient or purpose.

4.5 Legal, Safety, and Compliance Reasons

We may disclose information when we believe it is reasonably necessary to:

  • Comply with applicable law, regulation, subpoena, court order, or legal process;
  • Respond to lawful requests from public authorities;
  • Protect the rights, safety, or property of Animal Outlook, our supporters, or others;
  • Detect, investigate, or prevent fraud, security incidents, or misuse; or
  • Enforce our terms, policies, or agreements.

4.6 Organizational Changes

If Animal Outlook undergoes a merger, reorganization, restructuring, transfer of assets, fiscal sponsorship change, or similar organizational change, information may be transferred as part of that transaction or transition, subject to this Privacy Policy or any successor policy.

5. SMS/Text Messaging Privacy

Animal Outlook’s SMS program is governed by this Privacy Policy and by our SMS Terms and Conditions.

When you provide your mobile number and opt in to receive SMS communications from Animal Outlook, you consent to receive text messages from us as described in the applicable opt-in disclosure and SMS Terms and Conditions.

We may use SMS service providers to send and manage text messages. These providers may process your mobile number, consent status, message history, delivery information, and opt-out information on our behalf.

No mobile information will be shared with third parties or affiliates for their own marketing or promotional purposes. Text messaging originator opt-in data and consent will not be shared with third parties, except with service providers that help us provide the SMS program and are not permitted to use that information for their own marketing or promotional purposes.

6. Cookies, Analytics, and Similar Technologies

We may use cookies, pixels, tags, and similar technologies to:

  • Operate and secure our website;
  • Remember preferences;
  • Understand website traffic and usage;
  • Measure campaign performance;
  • Improve our services and communications; and
  • Deliver or measure relevant content.

Some third-party platforms may collect information about your interactions with our website or communications. Their use of information is governed by their own privacy policies.

You may adjust your browser settings to refuse or delete cookies. Some features of our website may not function properly if cookies are disabled.

Some browsers provide “Do Not Track” signals. Because there is no uniform standard for responding to such signals, our website may not respond to them.

7. Payment Information

If you make a donation or payment through our services:

  • Payments may be processed by third-party payment processors;
  • We do not intentionally store full credit card numbers on our own servers;
  • We may retain limited transaction information, such as donation amount, transaction date, billing address, donor name, email address, and limited payment details, for records, acknowledgments, fraud prevention, and legal compliance; and
  • Payment processors may collect and process payment information under their own terms and privacy policies.

8. Data Retention

We retain information for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, including to provide services, administer campaigns, maintain donor and advocacy records, comply with legal obligations, resolve disputes, enforce agreements, maintain security, and preserve accurate opt-in and opt-out records.

Retention periods may vary depending on the type of information, the context in which it was collected, legal requirements, and our operational needs.

When information is no longer needed, we will delete, de-identify, aggregate, or securely retain it in accordance with applicable law and our recordkeeping practices.

9. Your Choices and Rights

Depending on your location and applicable law, you may have rights to request access to, correction of, deletion of, or restriction of certain personal information. You may also have the right to object to certain processing or to request a portable copy of certain information.

To make a privacy request, contact us at info@animaloutlook.org. We may need to verify your identity before responding.

9.1 Email Choices

You may unsubscribe from promotional or advocacy emails by using the unsubscribe link in the email or by contacting us at info@animaloutlook.org.

We may still send non-promotional messages, such as donation receipts, transaction confirmations, legal notices, or responses to your inquiries.

9.2 SMS/Text Choices

You may opt out of text messages by replying STOP to any message from Animal Outlook. You may request help by replying HELP or contacting info@animaloutlook.org.

Animal Outlook will also honor opt-out or consent-revocation requests made by any reasonable method, as required by law.

After you opt out, we may send one final confirmation message to confirm that you have been unsubscribed, where permitted by law. The FCC has limited text senders to a one-time confirmation text after an opt-out request.

9.3 Cookies

You may control cookies through your browser settings. Some features of our website may not function properly if cookies are disabled.

10. State Privacy Disclosures

Some state privacy laws provide residents with specific rights regarding their personal information. Animal Outlook is a nonprofit organization, and some state consumer privacy laws may not apply to nonprofit organizations in the same way they apply to for-profit businesses.

Even where a particular state privacy law does not apply, Animal Outlook endeavors to respond to reasonable privacy requests consistent with this Privacy Policy and applicable law.

If Animal Outlook determines that a specific state privacy law applies to particular activities, we will provide any additional notices, rights, or request methods required by that law.

11. Children’s Privacy

Our services are not intended for children under 13 years of age, and we do not knowingly collect personal information from children under 13.

If we learn that we have collected personal information from a child under 13 without appropriate consent, we will take reasonable steps to delete it. If you believe a child has provided us with personal information, please contact us at info@animaloutlook.org.

12. International Users

Animal Outlook is based in the United States. If you access our services from outside the United States, your information may be transferred to, stored in, or processed in the United States or other countries that may not provide the same level of data protection as your jurisdiction.

By using our services or providing information to us, you understand that your information may be processed in the United States and other locations where we or our service providers operate.

13. Security

We use reasonable administrative, technical, and organizational safeguards designed to protect information from unauthorized access, loss, misuse, alteration, or disclosure.

However, no method of transmission or storage is completely secure. We cannot guarantee absolute security.

14. Third-Party Links and Platforms

Our website and communications may contain links to third-party websites, platforms, tools, or services. We are not responsible for the privacy practices, security, or content of third parties.

Your interactions with third-party platforms, including social media platforms, payment processors, petition tools, advocacy platforms, and event registration services, are governed by those third parties’ own terms and privacy policies.

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we do, we will update the “Last updated” date above.

If we make material changes, we may provide additional notice, such as by posting a notice on our website or contacting you directly where appropriate.

Your continued use of our services after an updated Privacy Policy is posted means that you acknowledge the updated Privacy Policy.

16. Contact Us

For questions about this Privacy Policy or Animal Outlook’s privacy practices, contact us at:

Animal Outlook
Email: info@animaloutlook.org
Website: animaloutlook.org