Earlier this year, Chipotle added vegan sofritas to its menus in California, and it’s so popular it already accounts for 5 percent of sales. The company says about one-third of Sofrita eaters are not vegan but rather consumers trying to eat less meat. This shift towards more plant-based foods is further reflected in a recent survey showing that one-third of Americans are buying veggie meats, the majority of whom are not vegan or vegetarian.
Shortly after the Humane Society of the United States (HSUS) released an undercover video exposing extreme animal abuse inside Wyoming Premium Farms, a pig breeding factory farm, several employees, including two managers, were charged with cruelty to animals.
Last Thursday, the Montgomery County Council issued a “Meatless Monday” Proclamation officially endorsing a nationwide effort to promote kinder, climate-friendlier, and healthier foods. Compassion Over Killing worked with the Council on this initiative and applauds the County for taking this important step in promoting the many benefits of choosing more plant-based foods.
Earlier this week, hundreds of people—including animal advocates, non-profit organizations (such as Compassion Over Killing), veterinarians, vet students, and countless other caring individuals attended a public hearing in Boston, Massachusetts to show their support for a bill aiming to protect farmed animals in the state.
It’s been one year since Subway stores successfully tested a new vegan menu in the DC-metro area: customers quickly devoured and raved about the Sweet Riblet, Malibu Greek, and Italian Black Bean. While we’re still waiting to see the vegan options permanently added to Subway’s menus nationwide, several other fast casual restaurants are moving on this issue, recognizing the marketing opportunities arising from the increasing consumer demand for healthy, sustainable, and animal-friendly foods.
Through Compassion Over Killing’s campaign website, WeLoveSubway.com, thousands of consumers have been urging Subway – the world’s largest restaurant chain – to offer more substantial protein-packed vegan meals. As a growing number of Americans continue reaching for healthier and more humane options, how is the company responding to this increase in demand for hearty, meat-free meals?
On Sat., June 1, 2013 over 600 people joined us at Epworth United Methodist Church in Rehoboth Beach, DE to celebrate vegetarian foods during the first-ever Rehoboth Beach VegFest. Festival-goers spent the day indulging in vegan food, listening to speakers, browsing the vendor shops, and enjoying the gorgeous weather.
Even before the festival opened, dozens of eager attendees walked around to visit the over 35 exhibitor booths. Within the first half an hour of the festival opening, volunteers had distributed all 300 of our free goodie bags, filled with free products, coupons, and other items from our sponsors to excited attendees.
If you haven’t had a chance yet to try the 100% plant-based Beyond Meat — or if you have tried it and, like us, simply can’t get enough of it — you’re in luck! In addition to picking up some retail products on the shelves at Whole Foods Market, we’re excited to share the news that, starting this week, you can also find Beyond Meat on the menu at a national restaurant chain: Tropical Smoothie Café.
Vancouver, Canada is on track to become the first Canadian city to endorse Meatless Mondays! According to the Vancouver Food Policy Council, Vancouver Mayor Gregor Robertson is expected to sign a proclamation officially declaring June 10, 2013 as Meatless Monday. Organizers say the day will be celebrated with community events that will spread awareness about–and celebrate–the benefits of meat-free eating.