meat industry

Meat Industry Balks At Proposed Dietary Guidelines

smcdonaldAnimals, Environment, Health, Legal Advocacy, News, Veg Eating 3 Comments

Meat industry balks at proposed dietary guidelines Last week, the U.S. Dietary Guidelines Advisory Committee issued its proposed nutrition policy for 2015 that has the meat industry crying foul — and The Washington Post calls it the “meat industry’s worse nightmare.” The current proposal, which will soon re-open for public comments, recommends that Americans eat more fruits and vegetables while …

From Burger King Executive To Plant-Based Start-Up

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Sweet Earth Small miracles happen every day, but few would ever imagine a key player moving from the front lines of the Burger King and PepsiCo industrial food wars (multi-million dollar Super Bowl commercials included) to the socially-conscious creation of a plant-based sustainable foods company. But that’s exactly what Brian Swette recently did. The move from Burger King to plant-based …

Tim Hortons soy

You Asked, Tim Hortons Responds: Soy Milk Now Available

smcdonaldCampaigns, News, Veg Eating 1 Comment

With more than 4,500 locations in Canada, Tim Hortons is the country’s largest coffee chain and the largest quick-service restaurant. Though the company didn’t have a dairy-free option for coffee — until now. We’re thrilled to announce that your requests for dairy-free options were heard: Tim Hortons now offers soy milk at participating restaurants throughout Canada. Next time you stop …

Sick to Death: Phantom Antibiotics in Our Food

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Last week was antibiotic awareness week  – did you miss it? Somehow, this global week of awareness flew under the radar of many – especially in the United States. The Center for Disease Control (CDC) named their week-long campaign “Get Smart About Antibiotics Week” after an executive order from the White House, but telling the truth about antibiotic use in …

vegan eating

Vegan Eating Reaches Global Tipping Point

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Vegan eating is on the rise. Target just launched its own line of plant-based meats, and Smoothie King is now serving vegan protein shakes in its 700 stores worldwide. These international retailers know it’s good business to offer customers what they want: Delicious, affordable, healthy and convenient vegan options. The demand is not only real, it’s reaching a global tipping point. Worldcrunch recently reported …

fish

New Study Reveals Fish Can Multitask. Yes, Multitask.

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Fish are incredible animals. Sure, they may look and act differently than our cats and dogs at home, but new research continues to reveal that they are complex, intelligent animals. We’ve already confirmed that these sea creatures are fully capable of feeling pain. And we know they use tools. But who would have guessed these animals can multitask, too? According …

malibu garden

Campaign Update: Subway Testing All-Vegan Malibu Garden, Black Bean Subs

smcdonaldCampaigns, Veg Eating 5 Comments

Malibu Garden, Black Bean sandwiches now available at select Subway locations in Los Angeles The hearty and healthy Malibu Garden patty is chock full of whole grains such as brown rice and rolled oats, plus veggies, and comes topped with a creamy vegan fire roasted tomato sauce. The protein-packed Black Bean patty contains brown rice, corn, bell peppers, cilantro and …

google

Google Proves Vegan “Trend” is Here to Stay: One Year Later

smcdonaldVeg Eating 2 Comments

Thanks to celebrity and public figure endorsements such as Beyonce, Jay-Z, and Al Gore; widespread media attention to the abominable conditions in factory farms as captured by undercover investigators; and a clear, nationwide growing investment in human health and sustainable living, interest in and awareness of the benefits of vegan eating are on the rise.

smoking

Health Check: What Could be Worse Than Smoking?

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Eating meat and dairy may be just as bad for health as smoking, study says It’s no secret that eating a diet rich in fruits, vegetables, whole grains and other plant-based foods is good for our health – whether we’re young or in our senior years. In just the past couple of years alone, as delicious vegan options keep sprouting …