Working to end animal abuse since 1995, Animal Outlook exposes cruelty to farmed animals and promotes vegan eating.
Check out some of our campaign victories below, and see how we're building a kinder world for all animals.
McDonald’s Announces Meatless “McPlant” Line
McDonald’s has responded to the overwhelming demand for vegan options by announcing that it is currently developing a line of plant-based meats. Trials of its first “McPlant” burger are set to roll out in select locations in early 2021.
Starbucks Confirms Plant-Based Breakfast Patty
Starbucks will cook up a vegan breakfast patty for its US and Canada menus in 2020. This massive victory will put a plant-based meal front and center for Starbucks’ 75 million monthly US customers–and millions more in Canada. It comes after years of Animal Outlook campaigning with journalist Jane Velez-Mitchell for Starbucks to offer compassionate vegan fare to pair with its non-dairy beverages–including feedback from the more than 30,000 people who signed our petition.
Dunkin' rolls out Beyond Sausage Nationwide
Thanks to your support, our We Love Dunkin’ campaign has pushed the coffee giant to offer almond milk—and now a veganizable breakfast sandwich—nationwide.
Nestlé rolls out vegan cheeseburger and Nesquik & ditches dirty ice cream
In the wake of our shocking investigation, Nestlé is launching a vegan bacon cheeseburger for major restaurant chains--a landmark step when most mainstream veggie burgers are served with dairy-based cheese. The beleaguered company also ditched its dirty US ice cream business after hearing from the more than 20,000 consumers who have spoken up against the cruelty we documented in its dairy supply chain. Days later, the food giant debuted a vegan version of its Nesquik brand.
Subway launches Beyond Meatball sub
Hardee's grills up Beyond Meat
"Nose bones" get the boot
On the heels of our investigation of several Tyson Foods broiler breeder farms, which offered the first hidden-camera look at the cruel practice of “boning” – in which a dull plastic rod is stabbed through the nostrils of young male breeder birds to restrict food intake – Tyson announced that it was immediately ending the practice.
Since then, 17 of the top 20 US poultry producers have stopped or confirmed they aren't using "nose bones."
Tyson launches plant-based bowls
After hearing from more than a quarter-million of you on our petition asking Tyson Foods to stop genetic manipulation of birds for rapid growth and shift toward cruelty-free plant proteins, Tyson has announced that it’s launching a line of plant-based grab-and-go bowls!
BOCA goes mostly vegan
MorningStar Farms reduces eggs
Little Caesars tests Impossible sausage
Starbucks debuts vegan bowls and cupcake
In 2017, Starbucks debuted a protein-packed vegan lentil bowl, which quickly sold out at some locations due to high demand. The addition followed dairy-free milks (almond, soy, and coconut!) for drinks, as well as vegan snacks and a breakfast option. Now, some Starbucks customers can enjoy a new sweet treat with their coffee. Starbucks is now serving a vegan cupcake in South Florida.
Lightlife goes vegan
Following our campaign, a few years ago Lightlife drastically reduced the use of eggs in their line of vegetarian foods, by 166,000 eggs annually. The brand also introduced three exciting new vegan items. Now chickens, and all animals, have more news to celebrate: Lightlife has announced all of its products will be 100% vegan.
Tim Hortons adds soy milk
We are thrilled to announce that your requests for dairy-free options were heard: Tim Hortons is now rolling out soy milk at participating restaurants throughout Canada.
Dunkin’ now serving almond milk
Dunkin’ is the world’s largest coffee and baked goods chain with more than 7,500 locations throughout the United States. Yet, it’s one of the only national coffee chains that hasn’t offered dairy-free milk to all customers – until now, thanks to your requests.
Pita Pit adds vegan patty
After working with Animal Outlook, Pita Pit, a national quick-service sandwich chain with more than 100 locations, started offering a new vegan black bean patty on all of its menus.
BOCA drops eggs
In 2009, BOCA took a major, promising step forward by committing to dropping all eggs from its line after hearing from tens of thousands of consumers who were hungry for fully plant-based burgers through a campaign by Animal Outlook and other organizations.
Quorn launches first vegan product
According to David Wilson, Quorn Foods General Manager: “The team at Quorn Foods, in cooperation with Animal Outlook, is delighted with the results of the work to reduce egg use in our product range. In addition to using 3 million fewer eggs a year, the new launch of the Quorn ‘egg-free’ vegan burger has been a huge success with our customers."