Big Dairy Says Dairy-Free “Milk” Is Confusing. Our Solution: Label “Cow Milk.”

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Jan. 2017 update: Sign and share our petition: Tell Big Dairy to label its products “cow milk.” Dairy-free, plant-based milks are flying off the shelves as more and more Americans choose vegan alternatives free of cholesterol and cruelty. It seems a growing number of consumers have stopped believing the lies about dairy being good for our bodies, and studies continue …

Dairy Sales Drop So Industry Dumps 43M Gallons of Milk

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Dairy demand is dropping – and fast. Milk consumption keeps declining with each generation as more and more consumers move on to plant-based milks of the future, which are free of cholesterol and cruelty. So what’s next for this troubled industry? Well, it’s already begging for government bailouts, desperately attempting to squash almond milk sales, and it even got involved in a deadly …

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Class Action Settlement: U.S. Dairy Industry to Pay $52 Million in Price-Fixing Conspiracy

smcdonaldAnimals, Campaigns, Legal Advocacy, Victories 24 Comments

Dairy Industry Pays $52M in Price-Fixing Conspiracy Settlement As Animal Outlook has exposed time and again, the dairy industry consistently shows utter disregard for animal welfare — from taking newborn calves away from their mothers to shipping “spent” cows off to slaughter. That’s hardly where the unethical behavior ends. According to a class action lawsuit filed in 2011, the industry’s …

How Science is Saving Farmed Animals

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Scientists across the nation are teaming up to save animals and the environment while also feeding the world – and a roster of big-name international investors and venture capitalists are on board. Just last week, the Wall Street Journal announced that a new round of investments in Hampton Creek Foods totaled $90 million. In explaining why his firm as taken …


More Companies Deliver on Dairy-Free Demand

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Despite the dairy industry’s multi-million dollar advertising campaigns (Got Milk?), government-sponsored programs that push milk, and even ridiculous efforts to slam non-dairy alternatives, milk consumption in the U.S. is steadily declining. In fact, a recent report from the U.S. Department of Agriculture confirms that each generation drinks less and less milk than the one prior. Simply put, Americans are moving on. …


Milk Consumption Declines with Each Generation

smcdonaldAnimals, Health, News, Outreach, Veg Eating 1 Comment

While milk mustaches may have never really caught on as a fashion trend, the days of this symbolic foamy white upper lip may be numbered. In fact, right now, the dairy industry may be facing its biggest sales threat to date: younger generations with a world of information readily available at their fingertips along with countless dairy-free options available to them.

Subway Rolls Out All-Vegan Patty at Select Locations in Canada

smcdonaldAnimals, Campaigns, Health, Veg Eating 3 Comments

Do you enjoy Subway’s Veggie Delight sandwich but wish you could feast on a “meatier” animal-friendly meal? We do, too — and if you live in Canada, now you can!

Compassion Over Killing’s campaign has been asking consumers to reach out to Subway, the world’s largest restaurant chain, urging the company to add vegan options — and we’re excited to share some good news: select Subway restaurants throughout Canada are starting to dish out an all-vegan patty, promoted as the “Totally Vegged” vegetable patty! And it’s 100% meat-, egg, and dairy-free (see ingredients below).