This past Saturday, more than 10,000 people — including civil rights leader and US Congressman John Lewis — gathered at the beautiful waterfront Yards Park for the 2013 DC VegFest to celebrate vegan eating, enjoy engaging speakers and cooking demos, browse over 100 exhibitors or vendor shops, and of course, eat!
This Saturday, Sept. 28, is officially recognized as “DC VegFest Day!” thanks to DC Mayor Gray — and an estimated 10,000 people will gather at the beautiful waterfront Yards Park for this annual — and free — celebration! Featuring FREE food samples, nationally recognized speakers, cooking demonstrations, a beer and wine garden, kids’ activities, more than 100 exhibitors, a vegan …
After hearing a presentation about Marketing Our Message by COK’s Erica Meier during the National Animal Rights Conference this past summer, the amazing volunteers at St. Louis Animal Rights Team (START) took the information to heart and hit the ground running as soon as they got back home.
Earlier this year, Chipotle added vegan sofritas to its menus in California, and it’s so popular it already accounts for 5 percent of sales. The company says about one-third of Sofrita eaters are not vegan but rather consumers trying to eat less meat. This shift towards more plant-based foods is further reflected in a recent survey showing that one-third of Americans are buying veggie meats, the majority of whom are not vegan or vegetarian.
Shortly after the Humane Society of the United States (HSUS) released an undercover video exposing extreme animal abuse inside Wyoming Premium Farms, a pig breeding factory farm, several employees, including two managers, were charged with cruelty to animals.
Last Thursday, the Montgomery County Council issued a “Meatless Monday” Proclamation officially endorsing a nationwide effort to promote kinder, climate-friendlier, and healthier foods. Compassion Over Killing worked with the Council on this initiative and applauds the County for taking this important step in promoting the many benefits of choosing more plant-based foods.
Earlier this week, hundreds of people—including animal advocates, non-profit organizations (such as Compassion Over Killing), veterinarians, vet students, and countless other caring individuals attended a public hearing in Boston, Massachusetts to show their support for a bill aiming to protect farmed animals in the state.
It’s been one year since Subway stores successfully tested a new vegan menu in the DC-metro area: customers quickly devoured and raved about the Sweet Riblet, Malibu Greek, and Italian Black Bean. While we’re still waiting to see the vegan options permanently added to Subway’s menus nationwide, several other fast casual restaurants are moving on this issue, recognizing the marketing opportunities arising from the increasing consumer demand for healthy, sustainable, and animal-friendly foods.
Through Compassion Over Killing’s campaign website, WeLoveSubway.com, thousands of consumers have been urging Subway – the world’s largest restaurant chain – to offer more substantial protein-packed vegan meals. As a growing number of Americans continue reaching for healthier and more humane options, how is the company responding to this increase in demand for hearty, meat-free meals?