This week’s issue of Nation’s Restaurant News, considered one of the leading foodservice industry trade publications, features a ground-breaking cover story—“Meatless Menus”—highlighting the increasing popularity and growing success of vegetarian and veg-friendly eateries across the U.S.
As the author Lisa Jennings explains, while vegetarians and vegans may represent a relatively small percentage of the
overall American population, a growing number of restaurants and food service providers are “convinced there is a broad audience ready to embrace plant-based dining.”

On May 9, we announced that after working with Compassion Over Killing, Pita Pit, a national quick-service sandwich chain with more than 100 locations, started offering a new vegan black bean patty on all of its menus. We’ve got even more good news to share: in just four short weeks since the launch of this vegan patty, the company considers it a huge hit!