Media Alerts Public to Lawsuit Over Big Dairy’s Program that Killed Young Cows to Raise Milk Prices

smcdonaldLegal Advocacy Leave a Comment

KOMO News Dairy Price Fixing StillLate last month, we announced that COK uncovered yet more unethical behavior by dairy industry giants. Our initial research led to a class action lawsuit, filed by Hagens Bergan on behalf of consumers, accusing several dairy industry groups of working collectively to implement a $9.5 billion price-fixing scheme that involved killing 500,000 young cows in order to inflate the price of milk nationwide. 

COK Volunteers and Staff Mobilize for Animals

smcdonaldOutreach Leave a Comment

For years, Compassion Over Killing (COK) has led public education, legislative outreach, legal advocacy, and corporate campaigns for animals. In that time, we have helped countless people discover the benefits of choosing vegetarian foods, and supported them with free resources such as starter guides, recipes, meal ideas, and several local veg dining guides.

In addition to educating others about vegetarian eating, we also make it top priority to motivate and empower other advocates to effectively speak out for animals.

HULU Viewers Served “A Side of Truth” with COK’s Pro-Veg Commercial

smcdonaldUncategorized Leave a Comment

hulu-chick-290x237.jpgAs part of our mission to make 2012 the Year of Compassion, we’re taking our powerful and award-winning Pro-Vegetarian Commercial campaign to the next level: from airing nationwide on three TV stations last fall to running ads online, where a growing number of today’s youth are turning to watch their favorite TV shows and movies.

One of the most popular online and on-demand video streaming services is HULU — and starting this week, in the middle of watching hit TV shows, movies, or documentaries, over one million HULU viewers will see our 30-second commercial, “A Side of Truth.” (watch our ad below)