For years, Compassion Over Killing (COK) has led public education, legislative outreach, legal advocacy, and corporate campaigns for animals. In that time, we have helped countless people discover the benefits of choosing vegetarian foods, and supported them with free resources such as starter guides, recipes, meal ideas, and several local veg dining guides.
In addition to educating others about vegetarian eating, we also make it top priority to motivate and empower other advocates to effectively speak out for animals.
In the last year, coverage of vegan eating and its many benefits has abounded in the mainstream media — from 
Long holiday weekends may be fun and relaxing for us, but they’re no picnic for farmed animals. Sadly, millions of chickens, cows, and pigs are slaughtered each barbecue season.
Are you aware of just how stong the arm of animal agribusiness’ influence is on the federal government? And just how many taxpayer dollars it grabs? Be prepared to let your jaw drop.
As part of our mission to make 2012 the Year of Compassion, we’re taking our powerful and award-winning Pro-Vegetarian Commercial campaign to the next level: from airing nationwide on three TV stations last fall to running ads online, where a growing number of today’s youth are turning to watch their favorite TV shows and movies. 
CNN recently aired a one-hour special, hosted by Dr. Sanjay Gupta, exploring the causes of and various treatments for America’s number one killer: heart disease. As he talks with medical experts as well as patients suffering from heart disease, and after spending a year investigating the issue, Dr. Gupta concludes that “with what we know right now, we could see the last heart attack in America.”